My Final Semester (kinda)

If you happen to be very bored...

The course descriptions for my final semester at WMU:

Voice Class

A study of the fundamental processes of breath control and tone production, providing some individual instruction in preparing and singing standard song literature. The course is designed to benefit students interested in solo and choral singing.

Project Management

Students acquire the knowledge, tools, and experience to work effectively as a member of a project team through a combination of lectures and experiential learning. In addition to acquiring specific project management skills and using computing applications for project management, the course advances students' understanding of the human dimensions of work processes.

Marketing Strategy

Students in this course apply a variety of analytical and theoretical marketing tools to gauge how consumer and organizational behavior, competitive dynamics, and market forces impact demand for a firm's products or services. Through decision-making exercises, case studies, computer simulations, and/or team projects, students develop competence in making target market and marketing mix decisions and developing strategic marketing plans.

Consumer Behavior

Investigate, analyze and interpret the extensive body of research information on consumer behavior considering both the theoretical and practical implications.

Internet Marketing

This course examines the strategic use of the Internet as an interactive marketing tool and medium. Students will analyze various models for increasing marketing effectiveness and efficiency, and will learn strategies for evaluating and planning web sites and Internet advertising to achieve positive customer relationships. Students will also critically assess the pros, cons, and future developments related to this evolving medium.

Strategic Business Solutions

In this course students identify strategic issues and opportunities facing organizations and develop effective solutions. Students consider and evaluate strategic business alternatives and their implications by focusing on the key business dimensions of information, operations, people, and technology. The successful strategist integrates these four dimensions, sees the organization as a whole, and works proactively to improve organizational performance. this course requires students to learn new concepts as well as integrate prior course work and professional experiences.